By Federico Calabrese
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Tether wants a growing role at Juventus. The financial situation of the Bianconeri needs to be assessed, especially after the latest transfer windows. Several management changes have been made with this in mind—to analyze revenues and expenses in order to address gaps from recent years. In this context, help may come from Tether. But what are the latest updates on the cryptocurrency company?
What is Tether, in a nutshell
Tether is a leading company in the cryptocurrency sector, best known for issuing stablecoins pegged to major global currencies. Its flagship product, USDT, has reached a market capitalization of over $145 billion—funds that are primarily invested in short-term, secure financial instruments.
The Current Situation
As of now, Tether owns around 10.7% of Juventus shares, making it the club’s second-largest stakeholder after Exor (the Agnelli family holding). The total investment by Tether is approximately €130 million, according to the latest financial report from April. That share includes around 6.20% of the voting rights. But Tether wants more: the company has formally requested a seat on the club’s board of directors, along with participation in a potential capital increase. Juventus has yet to respond, but updates could come in the next few weeks.
The Future at Juventus
Paolo Ardoino is pushing for more influence, seeking decision-making power in light of Tether’s investment. However, the club seems to be taking a cautious approach for now: giving too much control to a crypto-related company could have negative repercussions on the stock market and raise reputational concerns.
Without a board seat, cannot influence Juventus’ strategic decisions. While its financial support has strengthened the club’s assets, it still lacks real influence. Ardoino’s goal is to implement crypto-based payments, fan tokens, and NFTs—technologies currently trending in the football world. What remains to be seen is how open Juventus is to embracing this digital direction.
By Federico Calabrese
